Reclay and Borealis form new joint entity, Recelerate, to make plastic circularity a reality. Formed of the waste management expertise of Reclay and the high quality recycling capabilities of Borealis, Recelerate will grow from existing shared strengths across European markets. The new entity will be powered by a smart systems-thinking approach to ensure more post-consumer lightweight packaging (LWP) is sorted and recycled into high quality materials.

The partners will tackle the challenge of plastic packaging waste and its recycling together. The unique strategic partnership will combine the complementary strengths and capabilities of both players in the plastics recycling value-chain, starting with Germany, one of the largest European recycling markets. The agreement secures plastic waste from Reclay for Borealis to convert and revalorise in high-quality recyclate materials.

We advocate for international awareness of the need for mandatory and contributory EPR models. Read our statement on a recent paper by the Ellen MacArthur Foundation, which highlights the possibilities of such EPR models in the fight against pollution.